Videoconferencing

Overview

What is Videoconferencing?

Why use Videoconferencing?

How do I buy the right video system?

Why is Videoconferencing so useful?

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What is Videoconferencing?
Videoconferencing is a bit like using the phone - except that you see as well as hear the person you are calling. You see their expressions, their body language, and their reactions to your ideas. You can also work together on the same spreadsheet, or any other PC document. It’s like being in the same room as the person you are calling, working with them face-to-face.

Videoconferencing helps people to work more effectively because visual communication is perhaps the most natural form of communication. People understand faster and can remember more of what is shown rather than just told, especially when the subject is itself a visual idea.

Some video conferencing systems are designed to allow several groups of people at various locations to join a meeting. Other systems are designed for just a couple of people to discuss projects from their desks. In either case, they see full-motion pictures, hear clearly what is being said, and have the feeling of being together. In this way, videoconferencing creates an environment where decisions are made faster, and where ideas, knowledge, and inspiration can flow from colleague to colleague. The result is stronger teamwork and a more focused purpose - and all without the need to travel.
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Why use Videoconferencing?
Videoconferencing brings people together for meetings without them having to be physically present in the same location. This saves travel time and costs, and facilitates more frequent contact with colleagues, partners, suppliers, and customers.
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How do I buy the right video system?
The two most important features of a videoconferencing system are ease-of-use and reliability. By trying to make a video call and using the remote control you can quickly get a feeling for which system you feel most comfortable using.

The number of people that will normally be seated at the videoconferencing system at any given time and the size of the room determine, to a large extent, the requirements of the system.
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Why is Videoconferencing so useful?
TVideoconferencing enables people to interact at a distance –whether that distance is 10 minutes by foot or 10 hours by airplane. It allows people to talk through ideas and exchange information as if they were in the same room. This means people can spend time on their work without having to wait for e-mails, faxes or couriers. In short, videoconferencing brings people together.

There are three types of benefit resulting from videoconferencing. ‘Hard’ benefits are those that can be measured. While ‘soft’ and ‘strategic’ benefits are difficult to measure, they should all be included in a cost/benefit analysis for companies considering videoconferencing investment.

Hard Benefits

  • Reduced costs
  • Fewer travel, accommodation and entertainment costs
  • More productivity
  • Less time is spent on travel and more on productive work
  • Best use of resources
  • Key people and key information becomes more accessible

Soft Benefits

  • Improved communication
  • People meet more often and share knowledge more effectively
  • Faster decision-making
  • Easier access to key personnel
  • Improved employee morale
  • Less time, energy and stress spent travelling and away from home
  • Environmentally friendly
  • No harmful emissions from cars or airplanes

Strategic Benefits

  • Optimised decision making
  • Decisions are not only made faster, but with more consensus and agreement from everyone involved.
  • Faster crisis management
  • Executives can meet at short notice wherever they are located in the world.
  • Faster time to market
  • With faster decision-making and greater consensus, new products can be brought to market quicker.
  • Increased customer responsiveness
  • With an increased availability of people, customer requirements and needs can be discussed and answered more efficiently.
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